SEMrush Review (2021) — I Paid For The Guru Plan On SEMrush And Here Is What I Have To Say…
Just by using the FREE TRIAL of SEMrush, I saw in barely 14 days, results that I have, to no avail, struggled to achieve for 2 years. Had to pay for a subscription even before the end of the 14 days free trial period.
Being a lady who has worked with many SEO service providers for years as a digital marketer, I can, from my many years of experience as an active user, boldly recommend and/or disapprove a couple of SEO service providers to any individual or company that’s looking to scale to the top of their digital marketing game through the use of the best digital marketing tools.
In this detailed article, you will be taken through an honest review of the best SEO Tool anyone can ever come across so that you can decide on whether or not you should use it in optimizing your websites for search engines.
IMPORTANT NOTES
1. If after reading through this review and learning about its features, your decision is to subscribe immediately, I recommend you CLICK HERE and pay through the link so that you can get a discount on whichever plan subscribe to.
2. But if you want to try this SEO tool out just as I did, you can CLICK HERE to activate the 14 days FREE TRIAL. Whichever choice you make is a guaranteed win.
Having these in mind, let’s start by ensuring that you know exactly what SEMrush is; what it does, and how it functions.
Table of Contents
- So, What Exactly Is SEMrush?
- My Experience With SEMrush
- SEMrush Pros & Cons
- Pros:
- Cons:
- SEMrush’s Features
- SEMrush’s Pricing Plans
- SEMrush’s $0 Free Plan:
- SEMrush’s $119.95 Pro Plan:
- SEMrush’s $229.95 Guru Plan:
- SEMrush’s $449.95 Business Plan:
- SEMrush’s Enterprise (Upon Request):
- What Other Users Say About SEMrush
- Comparing SEMrush to other similar products
- Why SEMrush is better than SpyFu:
- Why SEMrush is better than MOZ:
- Why SEMrush is better than BrightEdge:
- Why SEMrush is better than Raven Tools:
- Why SEMrush is better than Ahrefs:
- Why SEMrush is better than Similarweb:
- FINALLY: Is SEMrush Good?
So, What Exactly Is SEMrush?
SEMrush is simply a digital marketing tool that helps people like you and me to optimize websites for Google search engine by helping us with information we can use to either create attracting content for website traffic or establish the identity of the chances in the building of links. It also helps with suggesting the right keywords for ranking, according to our motives.
It is recognized as the best SEO suite according to US Search Awards, MENA Search Awards, and SEMY Awards. It is also the best digital tool according to Interactive Marketing Awards.
Over six million users save their time and budget with this wonderful digital tool, SEMrush.
Among many powerful features, SEMrush also has the ability to help you see how hard and cumbersome it can be to be at the top rank of particular search words or phrases while it recommends methods and solutions to help you counter these difficulties and improve your Search Engine Optimizations.
All it needs to put your site on top of any search result is for you to type in the intended keywords or phrases, then follow the suggestions and recommendations of the software as it navigates you through to the top. That’s all!
You don’t need to have any technical skills to use the software. Anyone who can read and write will easily access and use this software without having problems. You will have to first familiarize yourself with the software through the means of use.
FOR EXAMPLE: Let’s say you are a blogger, writer, content developer, or you run a business of any kind that requires website traffic, you will need to have very good articles, relevant contents, and enough business information that should appear on the top of google’s results when customers search for them using related and/or specific keywords or phrases.
What SEMrush requires of you is to type in words or phrases that are related to whatever niche you operate in, and the software helps you to analyze the performance of such keywords or phrases; with suggestions as to what to do to rank and how to do it. You even get notified of setbacks in the ranking according to changes in the Google algorithm.
Through SEMrush, you can monitor the activities of your competitors by checking their traffic data and gain good insights into the chances you stand to have against them
Amazing right? Well, that’s not all. SEMrush has many other amazing features embedded in it to help enhance your website’s ranking in google search.
Continue reading to see more of these features, including their up and downsides. But before the features, let me talk to you about my experience with this amazing digital tool.
Click here to get a free plan on SEMrush
My Experience With SEMrush
Being a single mother of two boys, life has been very challenging for me as I have to work very smartly as a freelancer in the digital world to maintain a balance between office and family.
I got to learn about SEMrush through an ad on google in my quest to find an easy, but effective, way to do SEOs.
After clicking to see its features, I decided to go back and search for reviews on this tool, and I was thrilled at what I saw. Positive reviews everywhere! What majorly caught my attention was seeing marketers of big companies and industries, some of which I know personally or from a distance, drop their positive reviews. They all had many nice things to say about SEMrush; how it saves them time and cuts down budget, plus much other good stuff.
This was exactly what I needed; a digital marketing software that will not only help me do my jobs effectively but also help save a lot of time simultaneously.
I couldn’t wait any longer as I took action immediately. I started the FREE TRIAL, and it was during this 14 days trial period that I learned about other amazing features encapsulated in the software. I could see the [difference between SEMrush and other SEO tools] and how far ahead is SEMrush compared to its competitors.
I was only 10 days into the free trial period when I made the decision of paying for the GURU SUBSCRIPTION PLAN, and I must say that to date, I haven’t had reasons to regret my action. That, certainly, was one of the best decisions I have ever made in digital marketing as SEMrush has literally become my run-to platform for everything digital marketing.
I now know why the websites I work on weren’t ranking on Google search results, plus I have been able to make corrections as recommended by the software.
I can now know what my competitors are up to, through the tracking and supervision of their activities.
The boredom of completely auditing my client’s website has been greatly simplified using the tool, SEMrush.
The issues of missing keywords/phrases and fragmented backlinks are no longer troubles to me as they now can be easily identified and fixed using the software.
With SEMrush, it’s all results, and results, upon results.
It’s that tool you need to rank above most digital marketers who use keyword planner in google ranking and other SEO software.
I greatly recommend this tool to everyone and anyone who wishes to achieve great results without stress, in SEO gigs.
CLICK HERE to access SEMrush.
I would also recommend that you subscribe to SEMrush’s plans using this promo link, to get a discount on any plan you subscribe to.
But I still deem it fit for you to learn about my opinions as regards the pros and cons that come with the use of SEMrush. Read on to learn about these important facts [HIGHLY RECOMMENDED].
SEMrush Pros And Cons
Starting with the Pros
Pros
Things I Might Not Really Like About SEMrush
First in my opinion is, apart from the fact that this tool is equipped with the provision of relevant information needed for rankings, I appreciate the fact that an account manager for training you to use the features effectively is provided. That is to say that you get the guidance of a real human being from the SEMrush team to help you through familiarizing yourself with the tool.
Secondly, you can obtain similar techniques from the information provided by SEMrush on the display ads of other competitors. Meaning, you can derive similar strategies used by your competitors to rank on google, all these are done through the software.
Thirdly, it is fitted with a feature to help track the wellness of your websites, thereby saving you a lot of time.
Fourthly, the number of information provided for SEO analytics is massive.
Number five comes with lots of free training videos to help bring out the best of its functions.
Six, you need no special skill nor training to effectively use the tool.
Cons
Things I Might Not Really Like About SEMrush
The first on my list of cons in the use of this software will be the limits in the number of gap-analysis that can be executed in line with competitors, at a time.
Number two, I would say, from my experience, that the number of ads is a little too much.
Four, the pricing is a bit high but, given its features, the tool is worth it.
Five, other great and important features can only be accessed at higher subscription plans.
Also, you need to invest some time in the software to familiarise yourself with all its functions. And just like most digital marketing tools, the more of your time you spend on the software the more understanding you have of its features.
Now, having walked through both the Pros and the Cons of SEMrush, it’s high time we took a glance through its features and pricing plans.
SEMrush Features
Truth is, the whole of SEMrush’s features cannot be covered in just one blog post (especially not in a review article) as they are numerous, with each one of them having enormous functions.
In fact, from my experience with the use of this tool, I don’t see a limit as to how much a user can learn from the software, because the more time you spend on it, the more you discover and learn about new features.
But for the sake of this review, I will do my best in doing justice to the basic features of this software, with pictures when possible; where necessary.
SEMrush Features
- Domain Overview / Analytics
In digital marketing, online presence is key, and having a good insight into what your competitors are up to will be a big addition to your strategies.
Through the Domain Overview feature, you gain massive knowledge into their online condition and activity like subdomain, growth report, keywords, organic and paid search traffic.
This feature makes provision for thousands of relevant information on your competitors’ website(s) including their major selling points, so you can know their strengths and improve on them for your websites; and weak points, so you can take advantage of these loopholes by capitalizing on them.
How it works is that, after a domain name or URL is entered in the search box, the keywords that this domain ranks for are estimated and analyzed through paid or organic search traffic.
There are five major synoptic features of Domain Overview. They are:
i. Backlinks: Which helps you in checking the number of links that are channeled back to the domain you’re searching for.
ii. Display Advertising: This provides you with reports and information on the number of ads that have been run by a domain.
iii. Authority Score: This helps reveal to you the strength of a website domain.
iv. Paid Search Traffic: Helps you see the amount of appraised traffic received by a domain.
v. Organic Search Traffic: This shows you the number of unpaid traffic that lands on a website through search results.
Generally, the Domain Overview feature is a perfect way to expose your top competitors’ SEO moves through monitoring the promoted content on their website domains.
2. Topic Research
This feature is one major reason why I love SEMrush. The fact that it doesn’t only just help in analyzing the contents of your competitors but also with the recommendations of strategies and ideas to help you rank above them, makes the tool a perfect go-to platform for me and/or anyone who wants to do well in digital marketing.
The Topic Research feature makes SEMrush my number one SEO software any day-any time, due to its ability to suggest strategies, methods, and even words et Cetra, to use in exceedingly strong content writing in whichever field you want to rank in, especially with marketing on social media.
All you need to do is just type in a word or phrase in relation to the niche you want to rank in and you get numbers of ideas for writing engaging content, instantly.
Also, under this feature are thousands of topics and subtopics you can tap from and use for content. With this, your audience will always be engaged with the greatness in value they will be getting from you.
3. Content Optimization
With this feature, SEMrush can help you in finding less competitive keywords in your niche or field, that you can easily rank for.
For example, let’s say you wrote very good content on beauty tips, you only need to type in your keyword, eg; “beauty tips,” into SEMrush to see the rankings of your keyword, through which an analysis of your top goggle competitors will be carried out by SEMrush. Then recommendations will be made as to what word or text you should add or remove to increase the strength of your post on Google.
Competitive Analysis can be done before publication, in SEMrush, through this feature. You can also improve your content with suggested keywords that will put your post in line with your audience’s expectations (s). You will be cautioned of broken links and overused keywords in your content.
4. Site Audit
This feature in particular is greatly loved by myself and many other freelancers who manage the sites of other clients.
With it, you can easily find issues and errors about your site and those of others, that could limit their chances of ever ranking on Google and other search engines; and effectively tackle these errors; all within the tool.
5. Keyword Magic
With this keyword research feature, you can easily identify keyword opportunities that don’t have too many competitions. You will discover the best keywords with the best conversion rate and low budget in PPC terms.
Watch this short video below to see a wonderful example of what this amazing feature does for you.
6. Link Tracker
This powerful feature helps you to find, track, and recover new and lost links. You can also use it to track links to audiences who have long visited your websites. It saves you a great deal of time, stress, and money.
7. Keyword Alerts
This amazing feature -also known as a position tracking tool- helps to quickly identify the fall of any keyword below a particular rank, especially when it falls under the top-ten ranking websites, and timely brings the information to your notice.
Other features include Content Marketing Toolkit, Interface Language Selection, Visibility Report, PDF Report, and Social Media Toolkit, etc.
Having browsed through some of the major features that are contained in SEMrush, if your decision is to pull the trigger immediately and take a shot at any subscription plan on SEMrush, I strongly recommend you go through a discounted link. CLICK HERE to gain access.
But if you still would love to learn about SEMrush’s pricing options before making up your mind, then keep reading because I will be covering that next.
SEMrush’s Pricing Plans
SEMrush has a Free Plan and four(4) paid subscription plans; which are the Pro, Guru, Business, and Enterprise plans.
Free Plan
The Free Plan is a trial plan that allows you to enjoy SEMrush for free, in a period of 14 days. It’s like a way of letting you have a glimpse and a taste of what it would be like to use the software. However, there will be a limitation as to the number of features you can use freely. But in my own opinion, I feel that these limited features will still go a very long way in helping you gain ground in the digital marketing world. And I guarantee that you will rush for a paid plan almost immediately after you start using the Free Plan.
You only get not more than 10 keywords, daily, in the Position Tracking feature of the free plan, with a little over 90 pages for the Site Audit.
In the Domain and Keyword Analytics feature, you only get 10 reports per day with not up to 11 results per report.
And you can audit only 50 content pages and track just 5 post links, in the free plan.
Pro Plan
This is a paid plan with a monthly subscription of $119.95 per month. I recommend this plan for freelancers like myself (I use the Guru Plan); especially those who plan to run SEO and PPC on a low budget. Beginners and small-scale digital marketers are also advised to use this plan, at least for a start.
Compared to the Free plan, you are granted access to more features on the Pro.
With up to 10 and 50 profiles for social media posting and monitoring respectively, 500 trackable keywords, 3,000 daily reports, and up to 10,000 results per report, achieving the best results in SEO projects through the SEMrush Pro plan is guaranteed.
Guru Plan
This is my favorite plan. As a single mother who is a freelancer with many clients, this plan is what’s perfect for me even though it is greatly recommended for marketing companies and small-scale businesses.
It costs $229.95 per month, and I have been on this plan for over 7 months now.
It has every feature you can find on both the Free and Pro plans, with a lot more amazing ones.
20 planned and timed PDF reports
Over 10 projects
Up to 30 social media profiles for posting and 100 for monitoring
This plan also has the Historical data and Display Advertising Research features with over 1,400 trackable keywords
Compared to the Free and Pro Plans, the Guru plan has up to 30,000 results per report and 5,000 reports per day.
Business Plan
On this plan, you get every necessary feature you will ever need to up-scale websites of any size and capacity to the top. This plan contains all the features in the Guru and Pro Plans.
It is equipped with the share options; together with API access, Extended limits, and a White Label reports option.
It will cost you a whopping $449.95 monthly subscription to gain access to and enjoy the Business plan of SEMrush, but, what you get in return is definitely worth the price.
That’s why this plan is greatly recommended for Big Techs’ digital marketers, agencies, and E-commerce websites.
A subscription to this plan grants you access to numerous amazing features such as:
300 social media reports
Historical data
Up to one million pages to crawl per month (this is huge, yeah?)
50 social media profiles for posting
50 PDF reports (scheduled)
10,000 reports per day and 50,000 results per results
Enterprise Plan (Based on Request)
I personally don’t consider this as a plan as it isn’t for the general public, and it doesn’t have a fixed price. But upon arrangement with the software providers, a custom solution, according to the proposed goal of your business needs, can be met.
Now, having learned about the various pricing plans of SEMrush and what you stand to gain on each of them, it will be just cool to get to see what other people, who have been using this software, equally have to say about it.
What Other Users Say About SEMrush
After combing through the Internet and finding some reviews, screenshots of testimonies from six other satisfied users who have taken advantage of this tool in their digital marketing journey, were taken. You can find them below:
The First Review
What The 2nd SEMrush Customer Said
What Client-3 Said
Customer-4’s Review
Customer-5’s Feedback On SEMrush
The Last Customer’s Feedback On SEMrush
Comparing SEMrush To Other Similar Products
At the beginning of this review, I made mention of the fact that I have worked on many SEO projects, as a digital marketer, with many agencies for many years; and by reason of experience, I can make good recommendations as to which digital marketing software is best in this dispensation, given the fact that there’s a very high competition in the digital marketing world.
In respect to the above, I have written below a very brief comparison between SEMrush and other products of almost the same kind and functions, and why SEMrush is better and more preferred by most digital agencies and marketers.
Read on:
SEMrush vs SpyFu
Why SEMrush is better than SpyFu
First, what is SpyFu?
SpyFu is a digital marketing software that is used for SEO and PPC.
Just like SEMrush, it could also be used to spy on competitors’ domains to know what they’re up to. But in comparison, the prices for their services differ. For example, even though this two software are both considered paid SEO tools, SEMrush has a $0 entry-level, while with SpyFu, there are no free plans.
SEMrush has distinct categories while SpyFu doesn’t.
With SEMrush, the needs and requirements of users are met, unlike SpyFu.
SEMrush vs MOZ
Why SEMrush is better than MOZ
MOZ is another SEO tool that’s designed to improve a website’s online presence on search engines. It can be used to track ranking; for site audits, and to analyze backlinks, etc.
But which is better, MOZ or SEMrush?
On SEMrush, it is easier to spot and make use of important features than it is, and ever will be with MOZ; where you have to navigate through some platforms to find and gain access to a specific one.
On SEMrush, you get a close guess as to the number of traffic your competitors get within the space of one month, while on MOZ, you get nothing of this sort.
On SEMrush, you get a good and clearly detailed analysis of the functions of backlink, while it’s limited on MOZ.
Moz Local is difficult to be used by many agencies due to the software being priced according to location.
In terms of being efficient regarding the functions of features, MOZ is still lagging behind, as compared to SEMrush.
SEMrush vs BrightEdge
Why SEMrush is better than BrightEdge
BrightEdge is also an SEO tool that can be used to optimize websites through the use of deep data, recommendations, and tracking.
It is more complex in terms of setting up, administration, and usage; as opposed to SEMrush which is easily accessible with respect to these features.
When it comes to supporting from the softwares’ service providers, SEMrush has options like phone support, email/help desk, chat, and FAQs/forums; while BrightEdge has none of these.
With SEMrush you not only get a good value for your money but also more relevant functional features, compared to BrightEdge.
The Free Plan on SEMrush makes it test-worthy, hence, being more preferable than BrightEdge.
SEMrush vs Raven Tools
Why SEMrush is better than Raven Tools
Raven Tools is a digital marketing software that can mainly be used for tracking ranks, auditing of sites, and reporting. It is also used to help a website rank on search engines.
One reason why I prefer the use of SEMrush to other software, especially Raven Tools, is because of its regular communication to its users, regarding the provision of new updates and every form of alteration or modification.
Even though these two software provide almost the same kind of solutions in quality features support, SEMrush meets the need of its users more than Raven Tools.
SEMrush vs Ahrefs
Why SEMrush is better than Ahrefs
Ahrefs is another SEO tool for digital marketing that helps your website rank and gives your business a strong online presence. It is popular for providing solutions to backlink issues and SEO analysis.
In terms of providing information that has to do with traffic data, Ahrefs tends to be somewhat less exact than SEMrush which presents numbers in a more proper and accurate context.
When it comes to projects that have more to do with PPC, then SEMrush is more suitable and recommended.
With Ahrefs you get nothing for free with just the software’s toolbar as the only exception; for you will have to pay a $7 fee to gain access to every other feature, even for the trial period which lasts for seven days. I consider this a downside.
The Free Trial plan on SEMrush makes me prefer the software to every other SEO tool any day, any time, and this is because there are many features on the free plan that can match some important features on the paid plans of other tools, Ahrefs inclusive.
The weakness of Ahrefs’ API, as opposed to SEMrush, gives the latter a very strong cutting edge over it.
SEMrush vs SimilarWeb
Why SEMrush is better than Similarweb
Similarweb is a website that’s in the business of offering services that deal with analyzing similar domains of other websites.
But for digital marketing,the best option for research that pertains to keyword, as compared to all other SEOs, is SEMrush.
With Similarweb, you pay more and get (much) less, while the reverse is the case with SEMrush.
While SEMrush presents a broader and more complete suite in terms of Traffic Analytics for a strong and relevant online presence, pay-per-click, social media, and search engine optimization, SimilarWeb is basely centered and concentrated on the data and statistics of a domain/website.
FINALLY: Is SEMrush Good for Us?
From everything we’ve looked at in this very detailed article, I think the answer will be an obvious YES because it has worked for me and a bunch of other people, looking to achieve SEO success in business, as well, and I don’t see a reason why it shouldn’t work for you. So, YES! I would recommend you go pay for a SEMrush subscription plan or have a taste of it by giving a full bite to the FREE TRIAL PLAN. BUT I still would recommend that you pay for a plan with my link so that you’ll get a discount on any plan you pay for. CLICK HERE to take action when you’re ready. (Its a coupon discount link)
Thanks for reading this article to this point. I really appreciate the fact that you did. Thanks again!
With so much love.
Kisses.
*Disclosure: I only recommend products that I would use myself, and all opinions expressed here are mine (with the exceptions of the positive reviews by other users, captured in the screenshots above). This post may contain affiliate links that, at no additional cost to you, that I may earn a small commission from.
